The Psychology of Color

The Psychology of Color

“Every time you walk into a room, color impacts how you feel.” – Benjamin Moore This article is a quick and enjoyable read breaking down the basics of color psychology. By understanding how color influences your overall mood when entering a space, you can learn...
Regal, Yet Trendy Room

Regal, Yet Trendy Room

This month we used Benjamin Moore’s “Color a Room” feature to create this cozy city space. The striking Cabana Green is the first thing your guests would notice when entering the room. Take a look at our 500+ Shades of Green! blog post for more color options. Green...
Color of the Year 2021

Color of the Year 2021

2021 will be a time for harmony, reflection, and serenity. Benjamin Moore’s headlining Color of the Year is Aegean Teal. This blend of blue-green and gray serves as a relaxing foundation to any room. Alongside Aegean Teal is a host of 11 other natural, sun-baked hues....
DIY Paint Projects

DIY Paint Projects

Here at Aurora Paint Pot in East Aurora, New York, we’ve got a team of knowledgable individuals when it comes to painting. Check out Benjamin Moore’s DIY Projects and Inspiration Page to spark your creativity this holiday season. From bathrooms and small spaces, to...